Hi Reader,

A few years ago, I co-founded a startup that grew to seven figures.
We raised money, hit milestones, and built something that mattered.
Most days, I really believed we were on the verge of disrupting an industry.

But behind the scenes?
I was running on fumes—and couldn’t see it.

The lack of joy.
The constant urgency.
Measuring my worth by what I got done.

I’d confused endurance with health.
Grit with sustainability.

That’s why this week’s Exit Interview episode with Carrie Siubutt hit so hard.

Ify sat down with Carrie—former CEO of SimpleHealth—to unpack what happens when resilience becomes burnout.

Carrie built a $75M company.
Led 200 employees.
She was doing everything right… until the system cracked.
​
And she had to face what most leaders avoid:
​The cost of always being strong.

In this episode, she shares:

• The double standards women of color face as CEOs
• Why she literally forgot how to smile—and the warning signs every leader should know
• What real recovery looked like after stepping down

Carrie doesn’t sugarcoat it.
And that's what makes it hit different.

Her story mirrors every leader who’s kept pushing after the joy faded.
It’s a blueprint for rebuilding when the path you've built no longer fits.

🎧 Listen now wherever you get podcasts:

​Apple Podcasts | Spotify | YouTube​

Warmly,
Justin

P.S. If this one lands, I’d love to know what stuck with you. Hit reply or leave a quick review—your feedback helps shape what we build next.